Fit call
20 minutes, phone or video
Free
We find out what the business does and where it hurts, and tell you plainly whether we can help.
Book a fit callEvery business runs on two things, strategy and systems. We build both.
Strategy
The thinking. Where the business is going, what is holding it back, and what to fix first.
- Where do your hours and money go each week?
- Which jobs should be a system instead of a person?
- What do we build first, and what will it return?
Systems
The machinery. Architecture, tech stack and automations, built and then run for you.
See what we buildThe business review: an hour that maps your whole operation.
You sit down with Shane Ellams.
Founder, engineer, entrepreneur.
Shane builds and runs businesses of his own, and engineers the systems behind them. He works from first principles: what the business is for, where the hours go, and which jobs a well-built system should take off people's plates.
You leave with
- A map of your week, task by task
- Each task marked automate, assist or keep
- The three changes that would pay back first
- A quote for the full written plan, if you want one
Talk it through
An hour, in person or on a call. How you win customers, how you serve them, and what takes up your evenings.
Map the work
Every recurring task, the hours it takes, and the tools you already pay for.
Mark what moves
Some tasks go fully to AI, some get an assistant, and the work that needs you stays with you.
Set priorities
We rank the changes by what they save or earn, using your own figures, so you know where to start.
| Task | Hrs/wk | Verdict |
|---|---|---|
| Answering calls and booking | 9.0 | Automate |
| Chasing no-shows and reminders | 3.5 | Automate |
| Writing and posting content | 6.0 | Automate |
| Consultations with clients | 5.0 | Keep |
| Commission and takings reports | 2.0 | Automate |
| Hours handed back each week | 20.5 |
Illustrative figures. Your audit uses your own numbers.
Systems, engineered as one.
Most small businesses run on a pile of apps that don't talk to each other. We design the whole thing as one system, then build each part to fit.
Automations
AI agents and workflows doing the work in every department, managed by message or voice note.
Tech stack
Choosing, setting up and joining the tools: CRM, bookings, website, phone, WhatsApp, email and payments. Your data moved across from what you use now.
Architecture
How the parts connect, where your data lives, and what happens when something fails. Accounts sit in your name, so the business owns its data.
Sales
- Lead capture and follow-up
- Every enquiry answered and chased until it books or says no.
- Quotes and proposals
- Drafted from photos, notes or a short form.
Marketing
- Content and social
- Planned, written and scheduled, with every post approved by you.
- Paid ads
- Meta and Google, tracked to real bookings, on a flat fee.
- Email, SMS and reviews
- Rebooking, win-back and review requests that run themselves.
Operations
- Bookings and scheduling
- Calendar, reminders, rotas and no-show handling.
- Job management
- From enquiry to finished job, with your team's procedures built in.
Customer service
- AI receptionist
- Phone, WhatsApp and web chat answered around the clock.
- Aftercare and support
- Questions handled, with a person brought in when it matters.
Finance
- Takings and profitability
- Income against cost, by service and by team member.
- Commission and reporting
- Worked out for you instead of in a spreadsheet each month.
Web
- Websites
- Fast sites that take bookings and enquiries, hosted and maintained by us.
- Google Business Profile
- Set up and kept current so you show up in local search.
We build the system, then stay on to run it for a monthly fee. When something breaks, changes or needs improving, that is our job.
Four ways in, each one a step further.
Start with a free call. Go as far as is useful. Every step stands on its own, so you only pay for what you use.
Business review
One hour with Shane, in person or on a call
Paid, fixed fee
A full look at your customers, team, tools and numbers. You leave with a map of your week and each job marked automate, assist or keep.
The plan
Written strategy and system design
Day rate, quoted after the review
What to build, in what order, on which tools, and what it should return. Yours to keep whether we build it or not.
Done for you
We build the whole system and run it
Quoted from the plan
- Build cost spread over monthly payments
- A monthly retainer covering build and running
- A small fee plus equity
Equity is by invitation only, for a few companies we choose to back.
Two industries where the system is already built.
Where we have solved the same problems enough times, we package the strategy and the system as a product. If your business fits one of these, you start from something proven.
For hair, beauty and aesthetics
Beaut-AI
An AI team for salons and clinics: a salon manager, an IT manager, a receptionist that takes calls, and a marketing manager.
- Bookings, reminders and rebooking
- Calls and WhatsApp answered 24/7
- Content, reviews and patient acquisition
Live. Visit beaut-ai.co.uk
For trades and field service
Trayd-AI
A system for tradespeople that handles enquiries, quoting and job management, so the work on site is the only work left.
- Quotes from site photos and voice notes
- Customer self-surveys with photos and video
- Sales, marketing and customer service
In build. Register your interest
HollywoodColourBlend® in Wilmslow runs on a Leanco system: 90+ automated workflows, 2,633 client records and 4,388 bookings, managed by the team over WhatsApp.
Catherine Boden, founder, HollywoodColourBlend®
Book your free 20-minute fit call.
Call or email to arrange a time. Tell us roughly what the business does and how many people work in it, and we will come to the call prepared.
Book a free fit callPhone
Office
Suite 105, Fence House, Fence Avenue, Macclesfield SK10 1LT